Twitter, as a social networking site, is not new but its success is. It’s starting to catch up really fast with many celebrities jumping on the bandwagon. Just like any other traffic source, internet marketers learned to use Twitter to bring more customers into their business and make more money. This article will focus in on some techniques like chat with a stranger that you can use to do Twitter marketing the right way.
While most people are spamming their followers with promotional links, you will be adding value. Twitter is a social network, and that means that people have come there to connect. Give them what they want and you will have a group of happy followers. Success on Twitter marketing isn’t about getting the most links out, it’s all about giving value. If you make recommendations then you must also disguise it in your value packed tweets. People will resent you once you come off as a salesman. For your own good, don’t spam Twitter because it will only lead to zero sales and to your account getting suspended. They don’t want unwanted tweets coming their way. This is where helping people out comes into play, once you help someone, you have taken the first step to forming a connection. You can also make money in the process of helping people by sending them to a product that you promote that can give them a better answer to their questions. This will give you a fair advantage over your competition who is trying out direct marketing. Twitter is a very powerful traffic source that can connect you to thousands of people who are active shoppers in your market. Elevate yourself above all of the noise and get-rich-quick schemes, and make some serious money.
The main reason people fail at marketing with Twitter is that their approach has no personal component. Most Twitter users are seeking a social experience when they log on. If you think you can use Twitter to send out spammy messages to lots of people, you’re in the wrong place. Twitter users are sociable and casual. The purpose of the service is to meet others in a friendly environment and get to know people better. So you have to approach them in a friendly and open manner. You have to build up some trust and credibility before people will want to click on your links and read your offers.
It’s all about how you show yourself as a human, not a spam bot. The key is to show your followers that you see them as real people, so that you will not be seen as just another spammer. If you are helpful, friendly and supportive, your messages will be welcome and then people won’t mind if you include some links. There has to be a give and take when it comes to giving information away and promoting.
You should also follow one often neglected rule of Twitter marketing, which is to limit the number of people you follow. What is the reason for this? If you end up with thousands of people following you, your ability to manage your account will suffer. It’s difficult to keep up with large number of followers.
If you have a manageable number of followers, you can respond to individual messages and get to know people. If you are looking to build a list very fast or a large group of followers to sell to then Twitter is definitely the answer. Twitter is there for the taking, and you are now better equipped to make something happen.